Success Stories

Virginia Dental Office Improves Case Acceptance Through Education


When consumers living in and around our nation's Capitol need dental services, the first place they turn is the Internet. Since it is their primary source of information, they count on it to give them a well-rounded education before making a decision. Fairlington Dental, an Arlington, Va.- based practice, realized long ago the best way to improve case acceptance would be giving this concentration of tech-savvy consumers a powerful patient-education center on its Web site. toward its emphasis on building and maintaining patient-education centers as a key element of its Web sites.
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Suburban Chicago Dental Practice Wins with a
Local Search Engine Marketing Campaign


Staying competitive in the robust suburban-Chicago dental market meant Grove Dental Associates needed to get serious about achieving three major goals: create an Internet paid-search campaign that targeted local patients to each of its four offices; make a personal connection with every client, despite its size; and, provide the convenience of requesting an appointment online.

With 31 dentists and four locations to support, Grove Dental knew more than cursory attention must be paid to its Internet marketing. Their goals called for a team of experts, people who could help them refine their online presence and succeed in the pay-per-click arena.initiatives, and by January 2006, not only was the new Web site live, it was generating new-patient appointments every day, Scheidt said.
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California Dentist Strikes Gold with Search-Savvy Web Site


Ten years ago, Dr. Adrian Fenderson was a pioneer of sorts. Back then, he and his Napa, Calif.-based practice wanted to give patients and potential clients a better reference point for information about their services and skills. He saw great possibilities in the Internet, but like many first-time Web users, was not sure how to approach this emerging medium. "I admit, I went to a high-school kid and had him do our first Web site; but that was nearly a decade ago," Dr. Fenderson said. "I've learned a lot since then about what it means to have a quality Web site."
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Dental Web Site a Big Hit for Capturing New-Patient Leads


Dr. Ted Siegel was ready to take his Chicago-based Big Smiles Dental practice to the next level, but he needed a significant and consistent build up of new patients to make it happen. Instinct told him the Internet offered a perfect gateway to achieving that success, but what he did not fully realize was how important his decision to hire Officite as his Web design firm would be.

"Back in 2002, we only had three rooms in our office, and what we really needed was to bring in new patients so we could grow. But after three attempts with other Web site companies, we just weren't generating enough leads through our site," Siegel said.
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